It’s common for direct selling companies to have less product visibility and name recognition than traditional consumer brands. Since Amway™ products are sold exclusively through Independent Business Owners (IBOs), either in person or online, you won’t see our products in retail stores or on retail websites.Amway also doesn’t do much advertising and promotion. Instead, we invest more in R&D, supply chain and supporting our IBOs – if you hear about Amway™ brands and products, it’s usually through an IBO or a friend who uses and likes our products.Amway is the #1 direct selling company in the world – proof that our high quality products, like our proven business model, meet the needs of our IBOs and their customers and families.

Our mission to help people live better lives is fulfilled through a growing family of respected brands and science-based products that benefit your nutrition, beauty and home, including:Nutrilite™ is the world’s #1 selling vitamins and dietary supplement brand* and the only global vitamin and dietary supplement brand to grow, harvest and process plants on their own certified organic farms.*Artistry™ is among the world’s top 10, largest selling, premium beauty brands.* These personalized skincare and makeup products are infused with natural botanical ingredients and backed by Amway’s scientific expertise in skin health.Amway Home™ is a leading brand of environmentally-sensitive home cleaning products that are better, naturally.eSpring™ is the world’s largest-selling selling brand of home water treatment systems.† These powerful purifiers effectively destroy 99.9% of disease-causing microorganisms and effectively reduce more than 140 potential health-effect contaminants.Atmosphere™ is the best-performing HEPA air purifier among top competitors for removing allergens and other contaminants. †† These best-in-class air treatment systems that deliver clean air to your home or your car, connected to you on mobileiCook™ is cookware that builds confidence in the kitchen and brings family and friends together through food.XS™ Energy was the first exclusively sugar-free energy drink brand sold globally.*For nearly 60 years, we’ve researched, designed and manufactured premium products that combine the best of nature and the best of science to make the world a healthier place for our Independent Business Owners and their customers.

All Amway™ products are safe when used as directed. In fact, product quality, effectiveness and safety are what set Amway apart. Amway products are award-winning and independently recognized by leading third party organizations. (Learn More)